With the economic cost of burn injuries reaching in excess of $1 million over a lifetime and the financial and social costs for individuals and families having an extraordinary impact on family resources, burn prevention campaigns and programs that can be measured are imperitive and a cost effective necessity.
According to the Burn Registry of Australia and New Zealand (BRANZ) Annual Report 2011/12, 97% of all burn injuries are considered preventable.
Data from the BRANZ highlights burn injury trends, with young children, the elderly and Indigenous populations being at highest risk, scalds and flame burns being the most prevalent types of burns that are seen in hospitals and seasonal trends also being evident, for example hot water bottle and heater burns in winter and sunburn and treadmill burns becoming more problematic in spring and summer.
Our Community Prevention programs target those at highest risk of suffering burn injury and highlight the highest burn mechanisms according to BRANZ data; a complete data set with data input from 16 of the 17 burn services across Autralia and New Zealand.
Our prevention programs target these high risk demographics with the aim of encouraging behavioural change in individuals and groups to reduce high risk behaviours
In 2010, the Burns Trust, with the support of the Hon Steve Georganis, lobbied the Federal Government to raise awareness of the incidence, impact and real cost of burn injury to the health system. The outcome was the development of a bi-partisan parliamentary committee focussed on burn injury and a subsequent report consisting of 12 recommendations, two of which support our prevention strategy...
Recommendation 7: The Minister for Health and Ageing promote targeted national burns prevention safety campaigns to at risk groups including workers, young, older and Indigenous populations" and
Recommendation 10: The Federal Government implements age appropriate and targeted burns education campaigns to all levels of the Australian population including school children, Indigenous groups, new parents and the elderly"
The strategic aims for our prevention activities during this year were to:
We would like to sincerely thank our major Prevention partners BHP Billiton, the State Government of South Australia and the Fay Fuller Foundation who have partnered with us in the BurnSafe program over the past four years with AGL as a supporting partner.